As AI-powered tools increasingly manage our daily tasks, more people are seeking ways to unplug and engage with the physical world. The movement, often called the “analog lifestyle,” focuses on slowing down, enjoying hands-on activities, and reclaiming moments from screens and generative AI.
The phenomenon is growing, even if hard to measure precisely. Hobbies traditionally seen as old-fashioned, such as knitting, painting, and crafting, are seeing a resurgence. Arts and crafts retailer Michael’s has reported a 136% increase in searches for “analog hobbies” over the past six months. Sales of guided craft kits rose 86% in 2025, with projections showing another 30% to 40% increase this year. Yarn kits, long associated with traditional hobbies, jumped 1,200% in popularity. Stacey Shively, Michael’s chief merchandising officer, explained that the company plans to expand in-store sections dedicated to these materials as demand continues to grow.
Much of the appeal lies in mental health benefits. People are increasingly using crafting and other analog hobbies as a break from constant online scrolling, particularly after the isolation and digital fatigue many experienced during the Covid-19 pandemic.
Experiencing analog first-hand
CNN Business reporter Ramishah Maruf chose to explore the analog lifestyle firsthand. Over a 48-hour period, she put aside nearly every modern device she owned, including three iPhones, a MacBook, two large desktop monitors, a Kindle, and an Alexa. The experience went beyond stepping away from technology; it centered on breaking the cycle of automatic scrolling and regaining command of her time and focus.
Many people opt to disconnect from screens as a cultural or personal preference rather than committing to a strict digital detox. In British Columbia, 25-year-old Shaughnessy Barker has fully adopted an analog lifestyle. She relies on a home landline and uses a “dumb phone” app when she’s out, prioritizing conversations and letters over social media. Barker calls herself “an AI hater to my core,” having been raised on vinyl records and a collection of VHS tapes, DVDs, and cassettes. She organizes tech-free craft sessions and wine gatherings, pens handwritten messages, and enforces firm limits on how she uses her computer.
Even committed analog devotees such as Barker still encounter obstacles, as much of her daily work—operating a vintage shop and managing a “snail mail club”—depends on the internet, underscoring the strain between pursuing an offline life and handling real-world duties in a connected era. Barker accepts the contradiction: relying on TikTok to showcase a tech-free lifestyle reveals the careful equilibrium needed to remain analog within a digital age.
Why people are drawn to analog ways of living
Many individuals increasingly embrace analog approaches in reaction to AI-generated content, often labeled as “AI slop,” a term used by Avriel Epps, an AI researcher at the University of California Riverside, who portrays it as monotonous, draining, and devoid of originality, while the analog movement itself does not reject technology but instead encourages participants to weave selected offline experiences into their daily routines.
Some choose small but meaningful changes: replacing streaming services with a vintage iPod, taking film photographs instead of endless digital snaps, or using a physical alarm clock instead of a smartphone. These choices create tangible results and reduce digital dependency. Epps emphasizes that going analog is less about rejecting information and more about limiting how much the digital world knows about an individual, such as stepping away from Google’s ecosystem or observing screen-free Sundays.
The appeal extends beyond personal satisfaction. For many, hands-on hobbies provide focus, creativity, and relaxation in ways that AI-driven entertainment cannot. During Maruf’s 48-hour experiment, she found that crafting, reading, and journaling freed up time that would otherwise be lost to scrolling. Activities like knitting, painting, or tackling physical projects allow participants to see immediate, tangible results from their efforts, reinforcing a sense of accomplishment.
Community and connection through analog hobbies
Analog activities frequently draw people together, opening up screen-free social moments. Maruf witnessed this directly at a knitting circle in a Brooklyn library, where attendees of various ages exchanged advice and showcased their projects while staying completely unplugged. Tanya Nguyen, a frequent participant, noted that knitting provides a tactile way to unwind while keeping phones out of the picture.
Offline activities encourage mindfulness and presence, which many participants say is hard to achieve when interacting primarily through digital devices. By focusing on the tangible—whether it’s stitching a scarf, journaling, or reading a physical book—analog enthusiasts find both satisfaction and community. For Maruf, her analog experiment allowed her to complete tasks like finishing “Wuthering Heights,” sending a handwritten postcard, and beginning a knitting project, creating a tangible sense of accomplishment beyond work or online obligations.
Difficulties faced when embracing an analog lifestyle in an ever-connected world
Despite its appeal, fully adopting an analog lifestyle presents challenges. Many responsibilities still require digital tools, from professional work to personal communications. Even devoted practitioners must navigate the tension between embracing offline life and participating in online systems necessary for daily life.
Additionally, the trend highlights generational differences. Younger adults, particularly those who grew up with technology, may find it difficult to fully detach from screens. However, as the analog lifestyle gains popularity, even partial adoption—screen-free mornings, offline hobbies, and limits on social media—can provide meaningful relief from digital fatigue and AI saturation.
The movement also signals a broader cultural change in how society relates to technology, as more people challenge AI’s place in everyday routines and look for experiences that elevate genuine creativity, authenticity, and human interaction instead of mere speed or convenience. By embracing a slower pace, dedicating themselves to hands-on efforts, and limiting dependence on AI-generated material, participants regain control of their time, focus, and imaginative expression.
A growing cultural shift
The surge in interest for analog hobbies signals more than a niche trend. Companies like Michael’s report dramatic growth in sales and searches for analog-focused products, suggesting that many Americans are exploring offline hobbies as a form of self-care and cultural resistance to constant digitization.
Choosing complete digital withdrawal is rarely feasible, yet an analog approach highlights how intentional periods offline can be invaluable. By weaving device-free moments into everyday life, people can sharpen their concentration, ease mental strain, and foster meaningful outcomes beyond what AI is able to duplicate.
Ultimately, the analog lifestyle represents both a personal and societal response to an increasingly AI-driven world. It emphasizes slowing down, appreciating tangible accomplishments, and reconnecting with both the physical environment and the people around us. Whether through crafts, reading, or simply reducing screen time, the movement encourages individuals to reclaim aspects of life that technology often overshadows, offering a path toward balance in the digital era.
As more individuals embrace these offline habits, it becomes evident that analog living has evolved beyond a passing trend, emerging instead as a widespread cultural movement that values deliberate, tactile experiences within an era shaped by AI and digital ease.
